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‘Sub-Zero Waste’ To Impact Beauty & Personal Care

New paradigm focuses on every aspect of the supply chain.

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By: Christine Esposito

Editor-in-Chief

Mintel has announced ‘Sub-Zero Waste’ as the trend set to impact global beauty and personal care markets in the coming years.   The zero waste philosophy is gaining momentum as more and more consumers are affected by natural disasters and dwindling natural water resources. Better informed consumers will no longer tolerate egregious waste like the Great Pacific Garbage Patch, a direct consequence of years of indiscriminate abuse of single-use plastics. Moving forward, focusing efforts on reduci...

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